design
Logo Development for "Streamer PLUS"
The Ukrainian agricultural company "Streamer PLUS" approached AGRO Marketing Agency with the task of developing a new logo. The goal was to create not just a graphic element, but a recognizable visual identity that would become the face of the brand, distinguish the company in the market, and serve as a key tool for marketing communications.
Carefully considering the client's wishes, we combined creativity with a deep understanding of the company's philosophy.
The logo turned out to be unique, recognizable, and fully adapted to the client's needs.
Client
A Brief About "Streamer PLUS"»
“Streamer PLUS” – it player agricultural market of Ukraine with great ambitions. Engaged storage and processing of grain at its own grain elevator. The brand approached us to develop a logo that will become part of the visual identity and marketing strategy.
Development Process
Logo Development Process: From Prototype to Release
Creating a logo is always a large-scale task, especially during the stage of development for the client company when it doesn't yet have its own design code. The initial concept involved adding a symbol or emblem representing life, specifically corn
As part of our collaboration, we prepared and proposed several logo iterations:
Black background, blue and yellow text and corn color.
Black background, white text and corn color.
White background, blue and yellow text and corn color.
Yellow background, black text and corn color.
Blue background, white text and corn color.
We also experimented with fonts:
Roboto
Open San
GillSans
Through the selection of variants, adjustments of various parameters, letter spacing, and color palette, we arrived at the final approved logo concept.
Result
The logo is designed in yellow and blue colors, reminiscent of the Ukrainian flag
Blue symbolizes the color of the free and clear sky. It also defines the brand as a strong and reliable partner that deserves trust. Yellow represents a ripe fruit that quenches hunger and shines with strength. This color also symbolizes the brand’s intention to stand out in the market through its energy and uniqueness. This color combination became the foundation of the newly created logo for the agricultural company "Streamer PLUS".
As a result of the work, we delivered the finished emblems and banners to the client. The black-and-white version is intended for letterheads, documents, acts, etc. The two-tone logo can be used for producing graphic materials (brochures, banners, flyers, etc.), as well as corporate apparel and various branded merchandise, gifts, with lower printing costs.
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